Startizer, the name of the startup system, houses the startup process. The system incorporates sub-systems that are a combination of non-chronological steps, as well as additional steps to create a holistic startup system.
The system is based on input, process, and output, where the outputs of certain processes are inputs within other processes, be they subsequent processes or down-the-line. It is a holistic system in that, acquired data is used in a multitude of different places, rather than silo-ed in the place of origin.
The structured information you obtain and resultant output, will be pushed down-stream. They will be used as inputs to jump-start various forms of collateral, so you cut down on wasted time, confusion, and copying charlatans with their c**p-hacks.
Personas and profiles generated from the strongest signals obtained during audience interviews. You can say goodbye to Fictitious Fred The Financial Fiddler.
No carte blanche removal of market-specific language such as slang and jargon. These and other phrases indicative of culture, are presented for you to include.
Stop regurgitating onto the content marketing heap. Go deeper with topics focused on your audience’s needs, as well as gaps not addressed by the competition.
Content mapped to the funnel for each persona, for each stage. You’ll address objections, reservations, and motivations, to create a tailored funnel designed to convert.
Select or make value propositions by combining relevant information. Benefit – Feature; Benefit – Goal – End Goal; etc, so you can storm out of the writer’s block.
More value to current customers, drive further market penetration, or further competitive advantages. Your roadmap will highlight what features are needed depending on your objective.
Structured landing pages for each persona, based on PAS and StoryBrand Frameworks. Increase resonance and relevance to raise conversion rates.
Email marketing templates take undue credit because it is the [blank], that makes or breaks it. Fill in the blanks via a rigorous process, and increase the chances of a positive response.
Possible lead magnets that can be used in the funnel. From measuring the problem and pain points, to how your solution addresses them, based on the tangibles they care about.